FYXER is a community of exceptional operations and support professionals who free individuals, business leaders and entire teams from time consuming tasks. FYXER's services include project management, EA tasks, event planning, HR, sales admin and more.
Some exciting changes had been made internally as the business matured and the management team wanted a marketing strategy, including some big content ideas to better represent the public face of the brand. Working closely with the founders, Rich and Archie, we created a content strategy to direct the redevelopment FYXER's website and social presence. We then created a go to market strategy to identify channels to target and what skills we need to add to the team.
Finally we helped FYXER to build its new marketing team and to launch the new brand across organic channels.
Messaging has been aligned and there is now a clear focus on a small number of marketing channels that combine well to deliver growth.
